Nike

  • UX/UI
    Custom Technology
    Content Creation
    Deployment System
    Different Media Support
    Support & Maintenance

A product discovery interface for Nike Europe Stores. The Bra and Leggings Finder helped customers in-store to find the perfect products for their workout.

Main Role

  • Lead Designer

  • UX/UI Design

  • Motion Design

As part of the Team

  • OMM

Client

  • Nike

    Paris, London, Dubai

  • The challenge

An interactive screen guides users to find their perfect bra or leggings by asking thoughtful questions about how they want to feel.

Instead of pushing matching sets, the experience prioritizes the user and their individual needs. Through a smooth, three-step journey, the interaction helps them discover their ideal fit, based on feeling.